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The
                                                                                                                                        Strategic
                                                                                                                                        Plan






                     THE 4 KEY                                                                                                                                                                                       THE 4 KEY

                     STRATEGIES                                                                                                                                                                                      STRATEGIES












                                                                                                                                                                                                                                                                             INCREASE COMMUNITY
                                                                                                                                                                                                                                                                             KNOWLEDGE AND MOTIVATION
                         KEY STRATEGY                                                                                                                                                                                    KEY STRATEGY                                         public information and education on
                            1                                                                                      STRENGTHEN PUBLIC POLICIES                                                                                    2                                            physical activity through conventional
                                                                                                                                                                                                                                                                              To increase provision of accessible


                                                                                                                                                                                                                                                                              and contemporary media.

                                                                                                                                                                                                                                                                              To fortify social media management
                                                                                                                   TO SUPPORT ACTIVE LIVING
                                                                                                                                                                                                                                                                              administrators.
                                                                                                                     To advocate relevant agencies to
                                                                                                                     review existing public policies that                                                                                                                     skills among social media account
                            DEVELOPING AND                                                                           support active living.
                      STRENGTHENING HEALTHY                                                                                                                                                                                  PROMOTION AND                                   INTENSIFY BEHAVIOUR
                                                                                                                                                                                                                                EDUCATION
                              PUBLIC POLICY                                                                          To develop new public policies/ laws/                                                                                                                   CHANGE PROGRAMMES
                                                                                                                     regulations related to active living.
                                                                                                                                                                                                                                                                              To support and intensify programmes
                                                                                                                                                                                                                                                                              promoting physical activity.
                                                                                                                                                                                                                                                                              To increase structured physical
                                                                                                                                                                                                                                                                              activity programmes in the community.

                                                                                                                                                                                                                                                                              To develop intervention programmes
                                                                                                                                                                                                                                                                              for specific groups.




                                                                                                                                                                                                                                                                             CREATE SUPPORTIVE ENVIRONMENT
                                                                                                                                                                                                                                                                             FOR ACTIVE LIVING

                                                                                                                                                                                                                                                                              To provide physical activity -
                                                                                                                                                                                                                                                                              conducive environment in various
                                                                                                                                                                                                                                                                              settings.

                                                                                                                                                                                                                                                                              To organise mass on-ground activities.














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